I’ve had a lot of trouble writing this week.
With a newborn baby in the house, sleep is at a premium. So while I’ve actually written three posts since Monday, I haven’t published one of them.
Because I couldn’t deliver anything that stood a chance of at least meeting your expectations. So I chose not to post anything.
And that felt great.
I realize that everything we deliver won’t be a hit. But when we finish a project on time and it isn’t good enough yet, we have a choice to make:
- Disappoint your customer, or
- Push back the delivery date.
The next time you have something that isn’t good enough (yet), remember that one choice feels a lot better than the other.